At a television channel, there's a push to offer more original and local programming for metro viewers.
KPAO, a public access channel, operates 24/7 and currently offers between 35 to 40 shows, said studio manager Mike Wallace.
However, he said there's room for more whether its format follows lifestyle or cooking demonstrations and everything else in between.
Since taking the job roughly six months ago, Wallace ushered in new content like a movie trailer review show and another highlighting non-profits and their events.
There are no costs associated with producing, editing or studio time.
"We don't have a membership fee," Wallace said.
Also, no experience is necessary.
Magazine publisher Andee Hoig said she only had some on-air experience before taking the plunge with metroTV. So far, she's only recorded a handful of episodes.
And, Wallace welcomes those who are inexperienced.
"We're just looking for people with a passion for telling a story," he said.
Submit a show idea, and in return KPAO will provide the equipment needed to shoot and edit the content. If you don't know how to operate a camera or an editing system, Wallace said training is available.
KPAO says its reach is up to 100,000 households in the metro.
The only minor holdup? Show creators must live within the service areas of Cox Communications and CenturyLink.